The right explainer video company can do more than just animate your ideas. It can help your brand stand out, deliver your message clearly, and turn viewers into customers. But not every animated explainer video company can do that. You need a team that’s reliable, full of fresh ideas, and focused on helping you get real results—not just pretty visuals.
In this guide, you’ll find out how to spot the right explainer video production company for your business. You’ll also see why working with a trusted team like AnimatedVideos.co can give you high-quality explainer videos that are built around your goals—and built to perform.
Why Your Business Needs a Professional Explainer Video
Popping into viewers’ minds quickly requires the right medium. A good professional explainer video is the perfect way to grab viewers attention.
These engaging videos take tangled and complicated ideas and convert them into something simple to understand. Whether you’re planning to scale up your startup, or want to boost your business, or an established brand, explainer videos can make these all possible!
Simplify Complex Ideas
Explaining a SaaS product, healthcare solution, or consumer product, especially during a launch, can be challenging. To effectively teach users about it, you need a platform that not only explains but also engages. If the explanation doesn’t captivate or entertain the viewer, it may not generate the lead.
A good animator creator uses voiceovers, characters, and storytelling that converts complex, technical language or abstract ideas and breaks them down into something that is easy to understand.
Boost Engagement Across Channels
People are more likely to watch and share explainer videos because they are entertaining, informative, and accessible. On average, visitors stay 2.6 times longer on pages with a video than one without. Animated videos perform exceptionally well on landing pages, email campaigns, social media, and ads.
Increase Conversions and ROI
Users easily understand animated videos compared to other methods for explanation of the products. According to Wyzowl, 84% of people say they’ve been convinced to buy a product or service by watching a brand’s video. Explainer videos serve as virtual salespeople working 24/7 to pitch, persuade, and close.
Adaptability Across Industries
A good explainer video agency can create the visuals of your brands that teach typical topics of your brand to views without hassles. For SaaS and tech, they illustrate features, integrations, and user onboarding. Similarly, in healthcare, they simplify medical procedures or patient education.
Improve Brand Trust and Professionalism
A good and polished explainer video adds legitimacy to your brand and places you as a credible company. It shows that you care about the customer communication and clarity.
Support Sales and Customer Service
Salespeople can use videos to explain things in a simple way, and customer support can use them to show how the product works. Instead of saying the same thing over and over, your team can just send a video that explains it all. This saves time, makes things easier, and helps customers understand faster and better.
Scale Across Languages and Cultures
You can change the different cultured voice and subtitles in multiple languages of your animated explainers videos by keeping the visual as it is.
This makes it a simple and smart way to tell your story all around the world. For example, AnimatedVideos.co helps companies make videos in many languages, so everyone gets the same clear message, no matter where they are.
What to Look for in an Explainer Video Agency
Proven Experience
Take a look at the agency’s portfolio first. Have they worked with companies like yours? Are their videos creative, modern, and high quality? A solid explainer video company doesn’t just make pretty animations. They show you real results like better conversions, client growth, or improved campaign performance.
Full-Service Offerings
Instead of managing one of the tasks of video explainers, the best agencies handle the complete workflow. A full-service animated video production company covers creative discovery and scriptwriting to voiceovers, animation, editing, and delivery.
Customization
A trustworthy animated explainer video company should reflect your brand personality, audience needs, and sales goals. It will spend time understanding your product and tailoring every scene accordingly.
Transparent Pricing
The right agency will offer clear, upfront pricing based on video length, style, language, and complexity. Look for a partner who provides detailed proposals with options, deliverables, and revision rounds outlined in advance.
Strategic Process
A good video animation company will navigate you through a complete structured process that includes briefing, scriptwriting, storyboarding, animation, sound design, and delivery. Also. they allocate time for feedback, ensuring you are part of every key decision.
Red Flags to Avoid
- Overpromising “cheap” services: Quality takes time, talent, and investment. Low-cost vendors often use templates or outsource with no oversight.
- No clear creative process: If they can’t outline how your video will go from concept to delivery, expect disorganization and delays.
- Little to no revisions offered: Good agencies build revision rounds into their workflow to ensure you’re happy at every stage.
- Lack of industry experience: If they don’t understand your audience, the video won’t connect.
- Generic templates: If every video on their site looks the same, chances are your brand won’t stand out
Now that you understand why explainer videos matter and what separates a good agency from a bad one, you can confidently invest in a video that drives real business growth.
Explore how our team at AnimatedVideos.co can bring your story to life with expert-led, strategy-first animation services.
2D & 3D explainer video production
- Multilingual voiceovers and global delivery
- Industry-specific animations for SaaS, healthcare, and finance
- Transparent pricing and lead-focused storytelling
We are an animated explainer video agency team that creates powerful animated explainer videos designed to make an impact.
If you’re wondering how we make these videos, you can check out our step-by-step guide from script to screen. You can also learn about the different types of explainer videos that work best for specific industries. Not sure if your business needs one? Take a look at these 10 signs your business could really benefit from an explainer video to help you decide.
🔎 FAQs – Choosing an Explainer Video Company
What makes a good explainer video company?
A good company mixes creativity and strategy. They tell unique stories, not just use templates. They should have a solid portfolio that shows real results. It’s also important they know your industry and have a clear process.
How do I compare different explainer video agencies?
You can check their portfolios. Also, give more value to good quality, creativity, and variety. Look at reviews, turnaround times, and services. Further check the revisions, voiceovers, and animation styles. The right agency will fit your needs and work with your vision. Think of them as a partner.
Is pricing more important than creativity?
Yes looking for the affordable option is important but trading of price with creativity often backfires. What if a cheap video that lacks engagement or clarity won’t convert viewers. Instead, focus on ROI—how well the video explains, engages, and drives action.
Should I hire a freelancer or an agency?
Yes, freelancers are a great choice if you have a tight budget or simple projects. But, if you compare the facilities agencies provide are far more than freelancers. They make the explainer videos with right scriptwriters, animators, voiceover artists, and project managers.
How long does it take to get a finished video?
It takes 2-4 weeks to create an animated video. The videos includes consultation, scripting, storyboarding, animation, and revisions. If you have an urgent project, it can be expedited, but timelines depend on the complexity of the task. .
Can I suggest my own script?
Yes, you can give your script or even can share your rough thoughts. A professional agency will refine your script for structure, tone, and pacing to make sure it flows smoothly.
What’s the difference between 2D and 3D explainer videos?
2D videos are flat and cost-effective, making them ideal for most brands. 3D videos, on the other hand, add depth and realism, making them perfect for product demos or tech showcases. 2D is popular for general explainers, while 3D works best for impact and precision. The right agency will help you choose the style that fits your message and budget.
Do explainer video agencies handle revisions?
Yes, explainer video agencies handle revisions. Event the the good agencies offers around 3 rounds to get feedbacks on their script, storyboard, and animation, ensuring the video aligns with your vision.
How can I measure the video’s success?
You can measure a success by validating engagement metrics like play rate, watch time, and CTA clicks. You should also track website conversions, ad performance, and lead quality after the video launches. Tools like Google Analytics can help track performance. A great explainer video should reduce bounce rates, increase engagement, and boost conversions.
Where can I learn more?
- To dive deeper into explainer video strategy and services, visit AnimatedVideos.co. You’ll find examples, pricing breakdowns, client success stories, and our full list of animated video production services. Our team is ready to help you plan your next video.
Looking for a video partner that delivers clarity, creativity, and conversions?